Touch Transfer TechnologyTM - 3T ... bringing things alive
Touch Transfer TechnologyTM provides a very low cost innovative and compelling way for consumers to actively engage with a product or brand
- through games and promotional incentives as well product or safety information
- by using the packaging to link to the digital space .
Packaging - When applied to product packaging for example, the pack or even parts of it - can become a unique Branded ‘token’ in the Consumer’s hands easily opening the way to a new world of experiences: accessing information or inspiration; getting vouchers, coupons or directions and perhaps playing games;
...........or even having ‘out-of-this-world experiences’ based on technologies such as Augmented Reality
For Gaming particularly, the packaging (or cut, or press out parts of it) can become the object or token in a game, playing an active part in that game.
In essence the player can use the ’pack’ to influence the outcome or gameplay, through Touch Transfer TechnologyTM.
The pack can even be configured to speak information for the visually or literacy impaired
- ensuring total Consumer engagement with a Brand
© Interactive Product Solutions Ltd 2013
- providers of smart products & systems